MySiteDoctor: Site evaluation through user feedback clarifying the users’ perception of the site or the webshop, and mouse tracking and heatmapping, revealing the users’ actions and behavior on the site including the attractiveness of specific site elements.

MyDigitalTracker: Continuous reports of site performance on selected KPIs including benchmarking against selected competitors or other sites.

MyE-Loyalty: Evaluation of e-commerce through identification of the factors having the greatest effect on your customers’ loyalty towards your webshop.

Key words: User analysis, mouse tracking, click heatmaps, movement heatmaps, tracking system, identification and evaluation of site performance KPIs, identification of webshop drivers.