The brand is evaluated and optimized on the basis of the MyBrandPower model.

The MyBrandPower model is a simple but strategically and operationally strong brand analysis, which identifies, positions, and monitors your brand in relation to the competitors, so that the long term effects of your marketing investments will be optimized.

Keywords: Drivers, market dynamics, current and future positions as well as trends will help you on the way. Brand Strength, Brand Position & Brand Power are uncovered.

MyImage is the agency business' yearly analysis of knowledge, image, and satisfaction, where 80+ advertising, media, and web agencies are placed in the MyBrandPower model.